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 The European textile and clothing industry is at a crucial phase of development – it faces unprecedented competition from abroad, plus rising production costs. Traditionally an industry of very small, specialised companies, new production approaches are needed to speed up the supply chain. Exciting new technologies promise unexpected textile applications, but SMEs need encouragement to innovate. |
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 Are you ready to take a look at the culture that exists in your organization? Your assessment of your culture may make you happy; your assessment may make you sad. Whatever your culture assessment teaches you about your culture, though, your culture is what it is. To change your culture, to enhance your culture, to benefit from your culture, you need to see and understand your culture. Take the first step. |
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 The first real rumblings of the strategic value of diversity at American corporations date back to the civil rights era of the 1960’s, when The Great Society concept of equal opportunity began spilling into the business world. Since then, corporate-diversity initiatives have evolved from the idealistic efforts of an indefatigable few to the practical, strategic imperatives of almost everyone. |
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How to maintain business as usual in unusual times
 COMPANIES' contingency planning used to consist of little more than duplicating IT facilities in case their systems went down or the hardware in their basement was flooded. Today, however, firms are aware that they need to think about many more potential disruptions. Hardly a week goes by without a new threat. Last week, the government of New Zealand issued a pandemic planning guide for businesses, suggesting how firms should prepare for an outbreak of avian flu. Gartner, a large IT research firm, has advised companies to consider whether their systems could continue if up to 30% of their staff were to be absent from the workplace.
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Product placement is rapidly blurring the line between content and advertising
 In 2004 the value of product placement in American television grew by 46%, according to PQ Media, an alternative-media research firm. Adding in films, magazines, videogames and music as well as TV, the market was worth $3.5 billion in 2004. Leslie Moonves, chairman of CBS, a broadcast-television network, recently said that three-quarters of all scripted prime-time network programmes will soon contain paid product placement. The growth is occurring because advertisers reckon that it helps to sell their brands, and television firms are desperate for extra money as some of their traditional advertising moves to the internet and elsewhere.
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